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发帖数: 1491 | 1 Ford has said that every Mustang Mach E electric SUV it sells will make
money for the company. The secret of its confidence? Sharing battery cells
with the upcoming electric Transit van, thereby ensuring the cell production
line is running at maximum capacity.
The strategy was essential to controlling the battery cost, said Ford's head
of global powertrain purchasing, Lisa Drake, on the sidelines of the CES
electronics show in Las Vegas.
The battery cells for the Mach E and Transit vehicles are made by LG at its
plant in Poland where LG installed battery lines dedicated to Ford.
"When you fill a cell line to exact capacity that is your lowest price. You
never, ever want it to be idle," Drake said.
The line for the Mach E and the Transit will run 24 hours a day, seven days
a week.
The strategy ran counter to Ford's normal way of working.
"Normally we develop each product program with its own market equation, then
we see if we can share components," Drake said. "But because the battery is
the most expensive part of the car, we looked at the battery cells' optimal
costs, and look to see where we can share it across other products. It was
the opposite way of thinking."
She said that the way the Ford architecture was set up means the Mach E
could share cells with a "completely different product in a completely
different segment."
Ford unveiled the Mach E at the Los Angeles auto show in November. It plans
to build 50,000 units a year with production starting at its Cuautitlan
plant Mexico later this year.
Ford has worked to increase the consumer of appeal of the car to attract
customers who might be otherwise be put off by the price. The design was
switched halfway through its cycle from what one Ford insider described as a
'Focus EV mark 2’ to an SUV that took design cues from arguably Ford’s
most famous car, the Mustang. The Mach E's technology includes a giant,
portrait-sized 15.5-inch screen.
The Mach will cost between from 47,000 euros ($52,131) in Germany, rising to
62,000 euros for the 300-mile (480-km) range model. U.S. prices start at $
43,895.
Ford has promised performance surpassing that of a Porsche 911 sports car,
with the fastest model said to accelerate to 60 mph (97 kph) in around three
seconds.
Ford said last year the electric Transit would go on sale in 2021, without
revealing more details. |
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