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_Triathlon版 - Triathletes, 40-Somethings, Going for Youth
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1 (共1页)
i*********5
发帖数: 19210
1
Mamils, which stands for middle-aged men in Lycra
“Forty is the new 20,” said John Duke, who publishes the monthly magazine
in San Diego. “And in triathletes, 40 isn’t old. The median age of the
sport is 41.”
“Triathletes are a discerning group of alpha consumers, with $175,000
average salaries,” said Erik Vervloet, vice president for sports marketing
at K-Swiss, which jumped into the tri-market three years ago. “The average
Ironman spends $22,000 a year on the sport.”
http://www.nytimes.com/2010/10/24/fashion/24triathlon.html
d*****n
发帖数: 1875
2
Thanks for posting the link.
We have many ways to hold on with youth, Tri is definitely one of them.

magazine
marketing
average

【在 i*********5 的大作中提到】
: Mamils, which stands for middle-aged men in Lycra
: “Forty is the new 20,” said John Duke, who publishes the monthly magazine
: in San Diego. “And in triathletes, 40 isn’t old. The median age of the
: sport is 41.”
: “Triathletes are a discerning group of alpha consumers, with $175,000
: average salaries,” said Erik Vervloet, vice president for sports marketing
: at K-Swiss, which jumped into the tri-market three years ago. “The average
: Ironman spends $22,000 a year on the sport.”
: http://www.nytimes.com/2010/10/24/fashion/24triathlon.html

j***y
发帖数: 5098
3
泪奔,同时不解中:
是因为做了小三儿才变得有米,还是有米的都做了小三儿。。。
i*********5
发帖数: 19210
4
let's hope it's the former rather than the latter. ;-)

【在 j***y 的大作中提到】
: 泪奔,同时不解中:
: 是因为做了小三儿才变得有米,还是有米的都做了小三儿。。。

h******2
发帖数: 1498
5
175k, 22k/yr, urrh, I don't think so.
The average IM is someone who has a lot of time on their hand to train.
Most of IM I know have a gvmt job that don't require 40/hours of actual work a
week.

magazine
marketing
average

【在 i*********5 的大作中提到】
: Mamils, which stands for middle-aged men in Lycra
: “Forty is the new 20,” said John Duke, who publishes the monthly magazine
: in San Diego. “And in triathletes, 40 isn’t old. The median age of the
: sport is 41.”
: “Triathletes are a discerning group of alpha consumers, with $175,000
: average salaries,” said Erik Vervloet, vice president for sports marketing
: at K-Swiss, which jumped into the tri-market three years ago. “The average
: Ironman spends $22,000 a year on the sport.”
: http://www.nytimes.com/2010/10/24/fashion/24triathlon.html

f**********e
发帖数: 1994
6
the dude's aero position is really horrible.

work a

【在 h******2 的大作中提到】
: 175k, 22k/yr, urrh, I don't think so.
: The average IM is someone who has a lot of time on their hand to train.
: Most of IM I know have a gvmt job that don't require 40/hours of actual work a
: week.
:
: magazine
: marketing
: average

1 (共1页)
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【新摆一摊】慢慢更新发现一个练tri的好处
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