JobMarket版 - Discover Financial - Project Manager in Marketing Analytics |
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x****i
发帖数: 58 | 1 If interested, please send email to j****[email protected].
Position is responsible for conducting complex, high profile data analyses
to support Rewards Management marketing strategies and initiatives.
Candidate must have a demonstrated ability to provide creative solutions to
complex business problems using advanced analytical techniques with both
internal and external data sources. Additionally, the candidate must be able
to explain the analytical results to Sr. Management in a clear, concise and
effective manner.
The candidate will work closely with the Marketing managers in the design
and execution of rewards programs, product changes and various promotional
campaigns to drive cardmember engagement and usage.
The candidate must demonstrate the ability to work independently on multiple
projects with cross-functional teams.
Key Responsibilities
• Consult with Business Partners in strategy development.
• Analyze program performance and make strategic recommendations to
improve program effectiveness in terms of targeting and usage.
• Collaborate with Rewards Marketing, Finance and Business
Technology
• Monitor, explain and forecast key financial metrics related to
card member loyalty.
• Develop reports to monitor and explain trends.
• Work with offshore teams.
• Efficiently extract, consolidate and analyze data from multiple
source systems using SAS, SQL, and Excel.
Skills
• 2+ years professional experience with a strong background in data
and financial analysis.
• Excellent communication and interpersonal skills.
• Ability to work in a fast paced environment with minimum
supervision and demonstrate outstanding problem solving and decision making
skills.
• Extensive experience with SAS software in UNIX and PC
environments.
• Strong SQL and Excel skills required.
• Experience with predictive modeling and econometric time series
forecasting, preferably in the credit card industry. |
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