g********2
发帖数: 6571 | 1 by Robert J. Marlow12 Aug 2016
Despite Wednesday night’s Rio Olympics lineup of top athletes including U.S
. beach volleyball stars Kerri Walsh Jennings and April Ross, superstar
American swimmer and multiple gold medal winner Katie Ledecky, and Japanese
iconic gymnast Kohei Uchimura, Nielsen ratings saw a drop in prime viewing
for NBC, down 14 percent from the comparable night in 2012 at the London
Olympic games.
Ad Week reported that, although viewers are now more apt to use other
platforms to view the Olympics, Total Audience Delivery, or TAD, which
calculates average viewing over broadcast, digital streaming, and cable, saw
Wednesday’s prime time coverage still descending 7% from the same night at
the London games four years ago.
Overall, NBC suffered the lowest primetime ratings since Saturday’s opening
coverage.
read more at
http://www.breitbart.com/sports/2016/08/12/olympic-ratings-nbc-primetime/ | p**********e
发帖数: 235 | | r*********e
发帖数: 7733 | 3 传统媒体将成为继报纸之后，又一个信息数字化，社交网络的牺牲品。
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Japanese
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【在 g********2 的大作中提到】
: by Robert J. Marlow12 Aug 2016
: Despite Wednesday night’s Rio Olympics lineup of top athletes including U.S
: . beach volleyball stars Kerri Walsh Jennings and April Ross, superstar
: American swimmer and multiple gold medal winner Katie Ledecky, and Japanese
: iconic gymnast Kohei Uchimura, Nielsen ratings saw a drop in prime viewing
: for NBC, down 14 percent from the comparable night in 2012 at the London
: Olympic games.
: Ad Week reported that, although viewers are now more apt to use other
: platforms to view the Olympics, Total Audience Delivery, or TAD, which
: calculates average viewing over broadcast, digital streaming, and cable, saw
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