An Examination of Selected Marketing Mix Elements and Brand Equity
Journal of the Academy of Marketing Science, Vol. 28, No. 2, 195-211 (2000)
DOI: 10.1177/0092070300282002
Link: http://jam.sagepub.com/cgi/reprint/28/2/195
Email: j***[email protected]
Thanks ahead!
c****r 发帖数: 576
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【在 c****r 的大作中提到】 : An Examination of Selected Marketing Mix Elements and Brand Equity : Journal of the Academy of Marketing Science, Vol. 28, No. 2, 195-211 (2000) : DOI: 10.1177/0092070300282002 : Link: http://jam.sagepub.com/cgi/reprint/28/2/195 : Email: j***[email protected] : Thanks ahead!